Video

Whether you buy directly or through a programmatic buy, we go to great lengths to make sure that all video ads can be viewed. We ensure that they are fraud free and seen in the most favorable environments as well as by your target market. We go above and beyond just metrics to give you more insight into where, when and how consumers are interacting with video ads. This will allow you to optimize the ad campaigns you’re currently running and run more effective campaigns in the future.

Our goal is to help you reach your target audience without compromising your integrity. We will help you convey your message according to your standards. There is nothing as powerful as video content. With video imagery you can reach your audience visually, audibly and through motion. However, video content is more prone than display ads to being placed where it can’t be seen, to brand risk and of course fraud. As the demand and cost increases for online video ads, it’s vital to ensure that video content and ads have every chance to be viewed and their message heard.

State of video Q1 2018

62%

The percentage of video ads that cannot be seen

13.2%

The percentage of video ads that cannot be seen

Unfortunately, fraud has infected the entire online advertising environment. Advertisers are spending a lot of money to get their message out to consumers. Experts estimate that 35% of all online ad traffic is fraudulent. Imagine how incredible your performance could be once we are able to remove all that fraudulent ad traffic.

UETX will detect and combat fraud in all its forms so that all that remains are real users, people making real clicks that get you real results. Sharing your hard-earned profits will soon be a thing of the past!

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